Job Position

We are seeking a passionate and dedicated Marketing Specialist to join our dynamic team at Scouting America. This position plays a vital role in promoting our organization’s mission and values.  In this role, you will be responsible for developing and implementing innovative engaging marketing content strategies across various platforms to reach target audiences and raise awareness about Scouting America’s programs and offerings. You will work closely with the marketing team and other departments to plan, create, and execute marketing campaigns that resonates with our our stakeholders, including donors, volunteers, and community partners. This includes developing content for social media, email marketing, blogs, and other marketing materials. The Specialist will also assist with managing social campaigns, track campaign performance, and provide valuable insights for improvement. This is an exciting opportunity for someone with a deep commitment to our cause who also possesses a creative mindset and strong analytical skills. If you are eager to leverage your marketing expertise in a way that creates meaningful change and supports a mission-driven organization, submit your application.  The Marketing Specialist reports to the Director of Marketing Experience.

• Develop engaging content for various platforms including social media, email newsletters, blogs, print pieces (such as annual reports), recruiting assets, presentation materials and Scouting America websites.
• Assist in managing select campaigns on Scouting America’s social media platforms by creating campaign briefs, campaign content, monitoring engagement, and analyzing performance metrics.
• Collaborate with the Director of Marketing & Brand to plan and execute promotional campaigns and initiatives.
• Work as Marketing’s representative on cross-functional teams to help market initiatives in other parts of the organization.
• Ensure all marketing materials adhere to Scouting America’s brand guidelines and effectively communicate our mission and values.
• Track and report on the performance of marketing campaigns, providing insights and recommendations for improvement.
• Assist with various administrative tasks, including managing marketing databases and coordinating with vendors and partners.
• Performs other job-related duties as assigned.

• Knowledge of:  Marketing strategies, principles, and best practices; Scouting America’s mission, values, and target audiences; content management systems (CMS) and social media platforms; content creation, social media marketing, and marketing campaign management.
• Skill in: Content creation, editing, and proofreading; using social media management tools and analytics; communication and collaboration with team members and all stakeholders; managing multiple projects simultaneously and meeting deadlines.
• Ability to: Think creatively and develop engaging content for target audiences; analyze data and translate insights into actionable recommendations; work independently and as part of a team; prioritize tasks and manage time effectively

Bachelor’s Degree in Marketing, Communications, or a related field from an accredited college or university.

• Three (3) years of experience in marketing, communications, or a related field is required.
• Must pass a criminal history background check.

*A Scouting background is NOT required.  We are looking for fresh perspectives and fresh thinking.

Scouting America is an equal-opportunity employer. Benefits include major medical, prescription coverage, dental, vision, life insurance, short and long-term disability, accidental death, and a Match Savings plan. We also offer a generous PTO policy and Scouting America holiday observances.

Since 1910, Scouting America has encouraged personal growth by teaching youth how to set goals and achieve them with determination. Scouting America promotes a culture where youth, volunteers, and employees feel a sense of belonging-where every person feels respected and valued. We welcome families of all backgrounds to help prepare young people to serve as successful members and leaders of our nation’s diverse communities. Join us and help us mold the future leaders of America!